Islanders Encouraged to Protect Jersey’s Countryside
Islanders are urged to “follow the flock” and avoid being a “black sheep” in a new campaign aimed at preserving access, promoting respect, and emphasizing the shared responsibility of those enjoying Jersey’s natural spaces.
‘The Black Sheep’ Campaign Overview
The Jersey National Park has introduced the ‘The Black Sheep’ campaign to remind locals not to walk on farmland and to be aware that many countryside paths cross private land. The initiative stresses the importance of keeping dogs controlled and sticking to marked routes to protect livestock, wildlife, and private property, ensuring these paths remain accessible to all.
Respecting the Countryside
- Stay on designated trails
- Respect gates and boundaries
- Take responsibility for waste and maintain cleanliness
“Our access to Jersey’s most beautiful landscapes is founded on trust and co-operation. This campaign is about safeguarding that relationship. One careless act can spoil it for everyone, but a culture of respect ensures these spaces remain open, safe, and thriving for all.”
— Jim Hopley MBE, Jersey National Park chair
This campaign highlights the crucial role of respect and consideration in preserving the countryside’s beauty and accessibility for future generations.
Summary: Jersey’s ‘The Black Sheep’ campaign urges locals to respect private farmland, keep dogs controlled, and stay on marked paths to protect wildlife, maintain access, and preserve the natural environment.