Boots is promising its Advantage Card's "biggest Christmas yet" with its 2025 Christmas ad, focusing on the magic of gifting and in-store experience.
The campaign, 'Gift Happily Ever After', features Puss in Boots finding last-minute gifts for the Snow Queen's Ball at Boots, highlighting its beauty offering.
Always starting out with a "really core human truth at the centre" of each campaign
is the ethos behind the advert, according to interim marketing director Laura Gooday.
Author's summary: Boots launches its most integrated Christmas campaign.